UKfilmNet - as an entitely non-profit educational project which seeks always to recognise intellectual property rights holders - understands that there is no automatic entitlement to use non-free content in an article or elsewhere on the UKfilmNet websites and resources.
Tutorials and other UKfilmNet resources may, in accordance with these guidelines listed below, use brief verbatim textual excerpts from copyrighted media, properly attributed or cited to its original source or author, and specifically indicated as direct quotations via quotation marks,or a similar method.
In all cases UKfilmNet will always endeavour to produce and publish entirely UKfilmNet originated, created and owned materials where practicable, but where this is not possible due to the need for portrayal of non UKilmNet intellectual properties, we will make all reasonable efforts to identify and seek permissions for educational use of any materials so portrayed.
Rationale for Copyright usage
Such non-free content—including all copyrighted images, audio and video clips, and other media files that lack a free content license—may be used on UKfilmNet only where all nine of the following criteria are met.
No free equivalent. Non-free content is used only where no free equivalent is available, or could be created, that would serve the same educational reference purpose. Where possible, non-free content is transformed into free material instead of using a fair-use defense, or replaced with a freer alternative if one of acceptable quality is available; "acceptable quality" means a quality sufficient to serve the educational reference or illustrative purpose.i.e."Can this non-free content be replaced by a free version that has the same effect?" and "Could the subject be adequately conveyed by properly sourced text without using the non-free content at all?" If the answer to either is yes, the non-free content probably does not meet this criterion.)
Respect for commercial opportunities. Non-free content is not used in a manner that is likely to replace the original market role of the original copyrighted media.
Minimal usage. Multiple items of non-free content are not used if one item can convey equivalent significant information.
Minimal extent of use. An entire work is not used if a portion will suffice. Low- rather than high-resolution/fidelity/bit rate is used (especially where the original could be used for deliberate copyright infringement).
Previous publication. Non-free content must have been published or publicly displayed outside UKfilmNet.
Content. Non-free content meets general UKfilmNet content standards and is of clear educaional reference merit.
Media-specific policy. The material meets UKfilmNet's media-specific policy. For example, images must meet UKfilmNet:Image use policy.
One-use maximum. Non-free content is used only once anywhere in these resoruces.
Contextual significance. Non-free content is used only if its presence would significantly increase readers' understanding of the topic, and its omission would be detrimental to that understanding.
A copyright notice indicating the provision claimed for UKfilmNet use.
Where Intellectual Porperty owners have given written notifcation and proof of ownership - which is incompatible with use by UKfilmNet, we will make all reasonable efforts to remove such materials within one week of notification.
For more information of our policy - or to raise a query over unfair usage (indicating the infringing work and its location) - please use the contact page in the main menu of this site, and choose the 'Copyright' option indicated.